SEO optimization is a number-one factor of success of any online business. As the competition between websites toughens, a company should use more sophisticated methods to overcome new barriers and succeed without breaching any laws or violating anyone’s interests. It is hardly possible to develop an effective promotion strategy without relying on someone else’s experience and ideas.
Using specialized SEO agencies staffed with qualified optimization professionals could be quite an option. However, SEO services are highly priced and affordable for medium-sized and large businesses, but not for individuals. Therefore, they have to rely on what they have close at hand.
About SEO auditing
To develop a SEO strategy, users have to do some SEO auditing. In most cases, it comprises the following activities, to name a few:
- Keyword checking: you view a competitor website’s pages to find out how they use tags and keywords;
- Content quality checking: you check how optimized it is to search enquiries;
- Rank checking: you request a search engine to provide you information on keyword ranking;
These are activities, which you can carry out manually and with the help of popular SEO software tools, such as ScrapeBox and Marketing Miner. With these at hand you can scrape and crawl your competitors’ or search engines’ websites to get the needed information without having to pay a lot of money for SEO services. Needless to say, they won’t welcome you once they discover scores and hundreds of visits from you. Most likely, they will red-flag and black-list you.
Why use a proxy when SEO-auditing
Every user should be aware that every time he/she visits a website, its administration sees the IP-address, which is assigned to him by the ISP. Most websites are suspicious about multiple same-IP visits and they ban them immediately. A proxy server is a kind of intermediary between the user and the website, as all traffic (both input and output) is routed via it.
In this context, your goal is to hide your current IP address and cover up your scraping and crawling activity. There are a few great options, which can help you do that. You should decide and choose, which one looks more reliable to you.
Research SEO with residential proxies
Residential proxy servers are becoming popular, because they do have advantages. The type of proxy gets its name from one of its main characteristic – a proxy is a mobile device, PC, laptop or router owned by a home owner. The device is connected to an IP address that is owned by an ISP.
Once you register with a residential proxy network (for example, Astro), you get access to a whole pool of residential (as well as datacenter, mobile, etc.) IP addresses. The system will connect you to any homeowner’s device located within its geographic range. From now on, when you visit a website or resource, its administrator will see this residential IP (public) address instead of your main one.
Because the address belongs to a real user, and connections are rotated at a certain time interval, your competitor’s website or search engine will not feel suspicious about these visits. It will look like different users from different regions are visiting the resource.
Residential and mobile proxy services use the NAT (Network Address Translation) technology, which is quite a way around providing a private IPv4 address to each and every user. It consists in masking numerous private IP-addresses behind just one public IP address. In other words, there may be scores of private IPs behind the public one, and they remain invisible for target websites – they see the public IP address only.
Datacenter or dedicated proxies, which assign just one IP per user, are regarded by websites and search engines with suspicion from the very beginning. If you use this type of proxy to crawl or scrape a site for SEO data (with or without using ScrapeBox, Marketing Miner, etc.), they will ban you one day. However, they cannot go about residential proxies that way, because blocking a single public IP address would mean blocking the entire pool of private IPs that are behind it. This appears to be one of the greatest advantages of residential proxies.
Find your SEO proxy on Astro
Astro is a promising residential, mobile and datacenter proxy network, which helps users solve a number of specific tasks, including SEO. We manage an enormous pool of residential proxies now extending to Russia, Belarus, Ukraine, Kazakhstan, Finland, Germany, Turkey, France, Canada, and Chile. In other words, once you have registered with Astro and chosen a plan, we will connect you to any residential IP located in these countries.
We will set your connection to switch a proxy at a certain time interval. Also, you can choose a backconnect proxy for even higher anonymity: the system will switch proxies every time you go online.
Astro hires a team of devoted professionals with huge experience of operating proxies for various purposes. We provide round-the-clock monitoring of our proxies within the range and ensure 99.9% availability. Thousands of public IP addresses distributed across the countries mentioned above will get you through your SEO research without a hitch without any detriment to your reputation.